Expert Consulting for Movies, TV Shows, and Games

Effective SEO for entertainment brands goes far beyond your website. We build and maintain a search presence that is accurate and compelling, and help you capture audiences throughout your full marketing lifecycle.

Our services for movies, TV shows, and games include:

Website Optimization for Portal Sites or Standalone Marketing Sites

Gravity has many years of experience working with large entertainment portal sites as well as individual movie and game websites. Our work ranges from small metadata tweaks to complex technical diagnostics and troubleshooting. We understand the unique challenges of sites that compete within the ecosystem of fan sites, ticketing sites, retail sites, social content, and press. We adapt our workflow to fit with yours and your platform/vendor, always taking care that any requested edits are clear, well-timed and actually necessary.

Search Trend Analysis / Phased Optimization

Keyword Targeting for Movies, TV Shows, and Games

Entity Optimization

Entertainment search results can include a complex mix of different topics. Movies, shows, and games often have titles that overlap with common English-language phrases or books, and the search space gets particularly tricky for sequels and reboots. Gravity has a vast, effective playbook for helping Google understand exactly what you are promoting, eliminating confusion between your title and similarly named topics or entities.

International SEO

Video SEO

Addressing Bad Information or Reputation Concerns

Fake posters, concept trailers, wrong release dates, incorrect cast members. These are prolific in search results and can confuse your audiences. We monitor top search results for misleading information and we flag it or fix it. Gravity has years of experience maintaining the accuracy of Google knowledge panels as well as Wikipedia and IMDb pages which can strongly influence Google. We can also help you track down the source of reputation concerns and advise on pressing questions like: Who can see this? Where did it come from? How can we improve it?

Reporting and Analysis

Optimization for AI Powered Results (AI Overviews, AI Mode, ChatGPT, Perplexity)

Gravity is already helping companies future-proof their visibility in the age of AI. AI search platforms are rapidly changing the search landscape, demanding the kind of smart, proactive approach that Gravity is known for. You want your brand to remain visible and authoritative at the top of search results, and we can help ensure your content is a discoverable, trusted source that’s well suited for AI-driven summaries. And if you’re not sure what this all means for you, Gravity can help, with data-driven insights to help you gauge how much effort and headspace is merited for your website and market segment.

Companies We’ve Worked With

Our process

Discover & Strategize

We learn your business inside and out, conducting thorough audits and developing a custom strategy with clear goals, tactics, and KPIs.

Implement & Optimize

Working closely with your team throughout the implementation process, we leverage data-driven insights to continuously improve and drive results.

Analyze & Report

We provide regular, transparent reports, analyzing data to identify opportunities and ensure we’re always maximizing your ROI.

What Our Clients Are Saying

See How We Can Help You

Most of our business comes through word of mouth from happy customers. We work with clients who have what it takes to make the project a success: intelligence, openness to new ideas, a commitment to communicating with us regularly, and a workflow that allows us to work with you effectively.